RedLight

Are your solutions getting in the way of your problems?

Don’t bring me your solutions, bring me your problems.

Einstein believed in the power of a well-defined problem… “If I had an hour to solve a problem I’d spend 55 minutes thinking about the problem and five minutes thinking about solutions.” The quality of your solution is inextricably linked the quality of your problem.

After all, what use is a great solution to the wrong (or irrelevant) problem?.

Project Details

  • Client

    Innovation Chapel

  • Skills

    • Think